Stuart Williams | Freelance Senior UI & UX Designer | CRO Consultant

[ut_header style=”pt-style-2″ title_source=”page” title_color=”#252525″ css=”.vc_custom_1570363491326{padding-top: 0px !important;}”]Landing page UI design and web banners for ScreenCloud, a digital signage solution.[/ut_header][ut_portfolio_details style=”inline” values=”%5B%7B%22title%22%3A%22SERVICES%3A%22%2C%22description%22%3A%22UX%2C%20UI%20Design%22%7D%2C%7B%22title%22%3A%22YEAR%3A%22%2C%22description%22%3A%222016%22%7D%2C%7B%22title%22%3A%22VISIT%3A%22%2C%22description%22%3A%22https%3A%2F%2Fscreen.cloud%2F%22%2C%22is_link%22%3A%22true%22%2C%22link%22%3A%22url%3Ahttps%253A%252F%252Fwww.puurfloors.com%252F%7C%7C%7C%22%7D%5D”]

Introducing ScreenCloud

ScreenCloud is a digital signage solution which works to serve apps across multiple screens, from anywhere. It runs on almost any media player so you can turn any screen into smart digital signage.

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The Challenge

ScreenCloud approached me to help create a landing page targeted towards Churches, to help them with their digital signage solutions. Targeted towards a US demographic, we wanted to keep the page minimal but a focus on conversion. The image shows the wireframe sent across by the client.

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Landing Page UI

Designing the user interface for the landing page meant using media logos for trust, a countdown to enforce scarcity UX and a clean, minimal layout. Due to its white, spacious UI we were able to push the primary call to actions via using a bright palette.

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Banner designs

I also created a serious of static web banners which are set to be animated in code. The goal for the banners were to push users to starting a free trial, and learning more about the product.

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